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Beyond Big Data: Using Social MDM to Drive Deep Customer Insight (IBM Press)

Martin Oberhofer, Eberhard Hechler, Ivan Milman, Scott Schumacher, Dan Wolfson




[PDF.jj30] Beyond Big Data: Using Social MDM to Drive Deep Customer Insight (IBM Press)

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 | #2989909 in Books |  2014-10-27 |  2014-10-17 | Original language:English | PDF # 1 |  9.00 x.70 x6.90l,.0 | File type: PDF | 272 pages

||About the Author|

Martin Oberhofer works as Executive Architect in the area of Enterprise Information Architecture with large clients world-wide. He helps customers to define their Enterprise Information Strategy and Architecture so

Drive Powerful Business Value by Extending MDM to Social, Mobile, Local, and Transactional Data

 

Enterprises have long relied on Master Data Management (MDM) to improve customer-related processes. But MDM was designed primarily for structured data. Today, crucial information is increasingly captured in unstructured, transactional, and social formats: from tweets and Facebook pos...

You can specify the type of files you want, for your device.Beyond Big Data: Using Social MDM to Drive Deep Customer Insight (IBM Press)   |  Martin Oberhofer, Eberhard Hechler, Ivan Milman, Scott Schumacher, Dan Wolfson. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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